Strengthening Defences: Navigating Insurance Fraud Prevention with SAS
The insurance industry faces challenges in keeping up with evolving fraud tactics whilst maintaining a positive customer experience. Insurance Asia and SAS’ webinar, “Strengthening Defences: Navigating Insurance Fraud Prevention with SAS,” highlighted the critical balance between implementing advanced fraud detection technologies and maintaining a seamless customer experience.
Featuring insights from industry experts Eduard Sargsyan of SAS Institute and Brian Wu of Manulife, the event underscored a holistic approach, combining machine learning, anomaly detection, and network analysis with human expertise to strengthen fraud defences.
Addressing common fraud claims, the panellists discussed the importance of continual monitoring, collaborative efforts across teams, and the use of feedback mechanisms to refine and improve fraud detection processes.