Singlife with Aviva launches first insurer-led open architecture programme

The programme aims to help startups and SMEs to digitalise and scale their business.

Singapore-based Singlife with Aviva has announced the launch of a cross-industry collaboration, A Better Odyssey, which will help promising start-ups and small and medium-sized enterprises (SMEs) in Singapore to digitalise and scale their operations. 

A Better Odyssey brings together leading international digital solutions partners, including Google and GrabForBusiness, and homegrown FinTechs such as Razer Fintech, ShopBack PayLater, Debia, Exabytes, Pand.ai, Quickdesk, Sleek and Volopay. These partners will work across multiple industry verticals and focus on empowering emerging businesses through innovative digitalisation and productivity solutions.

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The programme gives emerging businesses opportunities to avail of exclusive offers such as free credits, preferential pricing for products and services and further networking opportunities. Additionally, they will also enjoy coverage from Singlife’s Group Personal Accident (GPA) insurance scheme, helping them to safeguard their early-stage growth.

Singlife’s A Better Odyssey programme is the first open architecture programme by an insurance company in Singapore, helping to provide a one-stop-shop for local start-ups and SMEs to access a wide range of solutions, including business management, operations and payment. 

The programme is targeting to partner with up to 200 entities on their digitalisation and growth journey.