60% of Singaporeans overlook sustainability in finance

Only a fifth of respondents are aware of investment products linked to sustainability.

Six in 10 Singaporeans do not currently consider sustainability factors in purchasing insurance or investment products, though over half of this group intend to do so in the future, revealed Singlife.

Singlife launched its inaugural Sustainable Future Index (SFI), further revealing that whilst 70% of Singapore consumers recognise the importance of sustainability, only 30% actively contribute to it. 

The survey, conducted amongst 1,000 Singaporeans and Permanent Residents, highlights a gap between awareness and action, particularly in sustainable financial products.

The study also found that only 23% of respondents are aware of investment products linked to sustainability, with barriers including insufficient information and the perception of lower returns. 

Through its investment platform GROW, Singlife has also more than doubled its ESG fund offerings since 2023, now providing over 100 sustainable investment options.

As a signatory of the United Nations Principles for Sustainable Insurance and the Principles for Responsible Investment, Singlife aims to integrate sustainability into financial planning, encouraging consumers to make informed choices that align with both their financial goals and long-term environmental impact.