Prudential posts 13% rise in new business profit for Q3’25

They also confirmed progress on the planned IPO of a business arm in India.

Prudential plc reported another quarter of double-digit growth, with new business profit rising 13% year-on-year (YoY) to $705m for the third quarter (Q3 2025). 

Annual premium equivalent (APE) sales grew 10% YoY to $1.72b, whilst new business margin improved by one percentage point.

Chief executive Anil Wadhwani said the results reflected the company’s continued execution strength and consistent performance across markets. 

“Volumes grew and new business margin improved as we continue to prioritise writing high-quality new business. Growth in new business profit through our bancassurance channel and agency channels continued at similar levels to the first half,” he said in a media release.

Wadhwani also said the company’s steady performance keeps it “firmly on track” to meet its 2025 guidance and 2027 financial targets.

In Hong Kong, Prudential recorded another quarter of double-digit new business profit growth. 

Both agency and bancassurance channels expanded, supported by a shift toward health and protection products that improved margins and increased policy count.

In Mainland China, its joint venture CITIC Prudential Life posted double-digit growth in both volume and profit, benefiting from sales ahead of market-wide repricing changes. 

The partnership with CITIC Bank remained a key growth driver.

In Indonesia, new business profit declined year-on-year due to civil unrest and normalisation after strong prior growth. 

However, margins rose from the first half, driven by higher-margin traditional products and growing momentum in its partnership with BSI, Indonesia’s largest Syariah bank.

Malaysia saw sequential quarter-on-quarter improvement, with new business profit rising on higher volumes as the agency channel recovered from earlier market disruption.

In Singapore, new business profit increased on strong agency APE sales, fuelled by demand for savings products. 

The insurer continued to expand its Prudential Financial Advisors network and high-net-worth offerings.

The insurer also confirmed progress on the planned IPO of ICICI Prudential Asset Management Company in India, following the filing of a draft prospectus in July.