FWD Singapore enters HNW insurance market

Jason Tsui has been selected as Chief High-Net-Worth Officer to spearhead the segment.

FWD Singapore has entered the high-net-worth (HNW) insurance market and appointed Jason Tsui as its inaugural Chief High-Net-Worth Officer and introduced its first HNW product designed for accredited investors.

This strategic expansion marks the evolution of FWD Singapore's offerings to encompass a comprehensive of life and general insurance solutions, including international health insurance. 

The insurer said the surge in growth of single family offices in Singapore has paralleled an increasing demand for wealth preservation, succession planning, and investment returns. Capitalising on its strong brand and innovative approach, FWD aims to extend its expertise to serve the high-net-worth insurance sector.

This move is accompanied by the establishment of a dedicated HNW team.

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Tsui also brings a wealth of experience from the wealth and estate planning industry. His background includes a role as Managing Director at the Asian brokerage division of a global wealth solutions provider in both Singapore and Hong Kong. There, he played a pivotal role in developing the private placement life insurance business for both private and institutional clients.

In his current capacity at FWD Singapore, Tsui is at the forefront of creating and delivering insurance solutions tailored for HNW and ultra-HNW clients and families across Asia and beyond.