, APAC
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Blue Cross APAC strengthens capital buffer, backed by AIA

Blue Cross plays a crucial role in supporting AIA's growth strategy through various market segments in Hong Kong. 

An improved capital adequacy and support from parent company AIA is forecasted to keep Blue Cross Asia Pacific with a strong capital and earnings outlook through 2025, as stated by S&P Global Ratings in a note.

Blue Cross's capital buffer has strengthened to the 99.99% confidence level under extreme stress scenarios, thanks to the recognition of diversification benefits in its revised capital adequacy framework. 

However, its modest capital size exposes it to volatility from large single-event risks. The ratings agency emphasised the insurer’s conservative investment strategy could help maintain growth.

The stable outlook reflects the correlation with AIA's ratings and the expectation that Blue Cross will maintain its strategic importance within the group. 

Downgrades may occur if Blue Cross's relationship with AIA weakens or if there's a substantial deterioration in profitability. Conversely, upgrades are unlikely but could happen if Blue Cross's relevance to AIA increases significantly.

ALSO READ: Blue Cross APAC underwriting performance to stay ‘subdued’: S&P Global Ratings

Blue Cross plays a crucial role in supporting AIA's growth strategy, particularly in serving various market segments within Hong Kong. 

It benefits from AIA's regional expertise and focus on health insurance, although it operates under a separate brand.

Despite competitive pricing and operational challenges, Blue Cross is expected to gradually narrow underwriting losses through efficient claims management and product pricing adjustments. 

Its multi-channel distribution approach, including strategic partnerships with The Bank of East Asia Ltd. and AIA's agency network, will enhance its market presence in Hong Kong.

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